Invested in the game for two decades.
Our commitment to golf began over 20 years ago when we became the Official Investment Firm of the PGA TOUR® in 1997. This year marks the 20th anniversary of the Charles Schwab Cup competition on the PGA TOUR Champions. In 2015, we announced an unprecedented 20-year extension of our marketing partnership with the PGA TOUR, and in 2019 we became the title sponsor of the PGA TOUR's longest-running tournament still being held at its original site—the Charles Schwab Challenge, traditionally played each Memorial Day Weekend at the historic Colonial Country Club in Fort Worth, Texas. We continue to celebrate the game and the players who challenge the status quo, by exposing professionals and amateurs alike to some of the top courses in the country.
A film series about people who challenge the status quo in golf.
The "No Laying Up" Guys
How can we cover golf in a relatable way?
The Track Men
Can we make it more efficient to practice, using technology?
Charles Schwab Challenge
The Charles Schwab Challenge is the longest-running PGA TOUR® event still being held at its original site. For 74 years, the Colonial Country Club in Fort Worth, Texas, has hosted this historic championship. Although this year's tournament looked somewhat different, we were honored to maintain this tradition, even in these challenging times. Our commitment to the tournament, its fans, and the Dallas-Fort Worth community remains unwavering.